GTM & Conversion Tracking Specialist

We are looking for a specialist with expertise in Google Tag Manager (GTM) and conversion tracking to help us set up and optimize analytics solutions for our clients. The role is 100% remote.

About Deveit:
Deveit is an IT service company specializing in developing software solutions of varying complexity, from self-service portals to microservice-based CRM and ERP systems.

Responsibilities:

• Implement and manage Google Tag Manager (GTM) for tracking events and conversions.
• Set up and configure Google Analytics 4 (GA4), ensuring accurate tracking and reporting.
• Work with advertising platforms (Google Ads, Meta Ads, Bing Ads) to ensure correct conversion tracking setup.
• Collaborate with developers and marketers to optimize tracking implementations.
• Conduct basic website audits to ensure proper analytics setup.
• Requirements:
• At least 1-2 years of experience working with GTM and Google Analytics.
• Strong understanding of conversion tracking and event-based analytics.
• Experience with Google Ads conversion tracking and other ad platforms.
• Basic knowledge of HTML, CSS, and JavaScript for debugging GTM setups.
• Familiarity with WordPress, Shopify, and other popular CMS platforms.
• Experience in SEO and website optimization is a plus but not the main focus.
• At least written English proficiency for documentation and reporting.
• Good communication skills for interacting with clients and team members.